Based in Melbourne, Blueroca is built on science to disinfect what enters your home first — your shoes. We help stop bacteria, germs, and odour at the door, protecting modern homes without damaging footwear.
We created Shoe Defence to Disinfect & Deodorize shoes in seconds — bringing real hygiene into your daily routine.
Shoe Defence uses a smart 2-in-1 approach to shoe hygiene — disinfecting shoes in seconds while neutralising odour at the source.
Fast enough for daily use, clean enough to trust in your home, and effective enough to keep shoes fresh between wears.
Made for parents, healthcare workers, gym-goers, and active lifestyles who want to stop what shoes bring in, without turning hygiene into a chore.
Our shoes are one of the biggest carriers of bacteria entering your home.
Shoes touch everything outside — then come straight back onto your floors, mats, and entryways.
If you care about a clean home, they’re the part most people overlook.
Stop bacteria and odour at the door
The bacteria your shoes pick up don’t stay on the sole.
They transfer onto floors, hands, toys, and everyday surfaces — while also building up inside shoes. Odour isn’t caused by sweat alone; it forms when bacteria feed on moisture and organic residue, breaking them down into smell-causing compounds.
Stopping bacteria and odour at the door is one of the simplest ways to keep your home healthier and your shoes genuinely fresh without masking the problem.
Plant Based. Fast-acting. Lab-tested. Made to disinfect and deodorise shoes.
Fast-acting disinfection and odour control, with no residue left behind.
Made for shoe materials and designed to live where you’ll actually use it — by the door, in the car, or in your gym bag.
Is Shoe Defence proven to kill 99.9% of bacteria?
Shoe Defence has been independently tested to recognised laboratory standards and demonstrated ≥99.9% antibacterial effectiveness under controlled test conditions. The claim is based on verified testing — not assumptions.
Is Shoe Defence proven to work in 10 seconds?
Yes. 10 seconds is the validated contact time under the same controlled laboratory conditions used in testing. In everyday use, spray enough to lightly wet the surface, allow the contact time, and let it air dry.
Can I spray Shoe Defence inside the shoe?
Yes. Shoe Defence can be used on both the outer and inner surfaces of shoes. Apply a light, even mist. The interior may take longer to dry, so allow extra time before wearing. For delicate materials, we recommend a patch test first.
Will Shoe Defence cause discolouration or yellowing on white sneakers?
Shoe Defence is formulated to dry clear and leave no visible residue.For white sneakers, apply a light, even mist and avoid over-spraying. As with any footwear product, we recommend a patch test first — particularly on delicate or specialty finishes.
What do EN1276 and EN13697 standards mean?
EN1276 and EN13697 are recognised laboratory test standards used to measure antibacterial performance under controlled conditions. They provide an objective benchmark, ensuring performance claims are based on verified testing rather than assumptions.